CRM and the Customer Portal

Portal_profile

How associations as well as any organization can leverage an online self-service portal with their Microsoft Dynamics CRM

In recent years, organizations (in particular associations), have discovered the power of customer relationship management (CRM) platforms. Most associations now want an association management solution (AMS) built on an industry leading CRM platform. Robust platforms such as Microsoft Dynamics® CRM enable associations to make smarter decisions and improve member management. But, associations shouldn’t have all the fun. AllowMembersEngageThe association’s members want access to the very same data so they can update their own profiles, sign up for meetings online and pay for dues online—all on their own.

Allowing members to dictate their own engagement with the association greatly improves the overall member experience.

But, how can you enable your members to engage online? The answer is a feature-rich member self-service portal.

Read the rest of the article on will.i.crm:  How can an association use CRM with a self-service portal?

(originally posted on WillSlade.wordpress.com)


 

Advertisements

About crmBright

Bright and innovative solutions based on Microsoft Dynamics CRM Online.
This entry was posted in AMS, CRM, xRM. Bookmark the permalink.

Comment

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s